Skip To Main Site Navigation Skip To Section Navigation Skip to Content Skip To Search Skip To Footer

Specialty Areas

  • Higher Ed Icon Higher Education
  • Google Analytics Icon Google Analytics
  • Ecommerce ECOMMERCE
  • DMS DIGITAL MARKETING
  • WEB DEVELOPMENT WEB DEVELOPMENT
  • strategy WEB STRATEGY
  • Beacon for Higher Education

    Attract more students and improve engagement. Almost all higher ed websites focus on showcasing their campus, promoting the college experience, and providing lots of information. However, the good ones also focus their energy on reaching the right students, growing qualified traffic, and engaging visitors. We'll help you get there.

    READ MORE
    Lees McRae
  • Beacon for Google Analytics

    Our team stays on top of the latest Google feature offerings, leveraging each so that you get more and better data from which to make your business decisions. As one of a select few Google Analytics Certified Partners (GACP) in North America, our clients benefit significantly from the close, active partner network.

    READ MORE
    Client Image Example 2
  • Beacon for Ecommerce

    Grow your online sales with our proven ecommerce web development services. Our goal at Beacon isn’t to simply launch an online store. Just like you, we are proud of what we create. It's important for us to see our strategy, designs, development, and marketing delivering on your strategy and goals.

    READ MORE
  • Digital Marketing Services

    At Beacon, we believe a comprehensive, data-driven approach to your digital marketing strategy is essential. It starts with a well thought out strategy including SEO and PPC (Paid Search). And Google Analytics collects the data for smarter marketing. You provide the goals, we'll help you achieve them.

    READ MORE
  • Web Design and Development

    Rest Easy. We've seen all kinds of websites, heard all kinds of ideas, and worked with all kinds of businesses. We focus on clearly understanding your needs before entering into costly development. Projects run smoother, quality is higher, and cost is minimized with our approach to web development.

    READ MORE
  • Web Strategy

    Finding a partner with “Brains, Beauty and Brawn” is rare. You have found one with Beacon, where strategy, marketing, and web technology are carefully interwoven into our solutions. Taking the time to define your goals and plan will produce better results, particularly when you base the strategy on user experience and data. Creative design, custom development, and technical choices will flow much easier as well.

    READ MORE

About Beacon

NO ORDER TAKERS. NO EGOS. JUST PARTNERS.
Since 1998, Beacon has helped over 600 organizations in 42 states and 5 countries market smarter through the collision of creative ideas and powerful web technology. Whether it's through website development, digital marketing services or web hosting, Beacon's approach has built trusted relationships and competitive advantages for its clients. Learn Who We Are
Calendar
20

Years in Business

Device
500+

Websites Built

Globe
180

Active Clients Across 42 States & 5 Countries

Analytics
350+

Google Analytics Installations

Featured Work

burton and BURTON

Burton and Burton (formerly Flowers, Inc. Balloons) is the world’s largest balloon and coordinating gift supplier with an international customer base and over 15,000 different products.

Beacon was selected in 2001 to help develop Burton and Burton’s initial wholesale ecommerce website solution. The objective was two-fold, to provide an easy-to-use 7x24 storefront to its existing clients across the country and to obtain new retailers. This has been a true partnership since day 1 with commitment to continuously grow and improve the website – which has made b+B a leader in the online wholesale balloon and gifts space.

web development
creative design
responsive design
content management
ecommerce
digital marketing
web hosting
becommerce
cascade cms
google analytics
gafusion
READ MORE
B&B

Bassett Furniture

As one of the most recognizable furniture brands in America, Bassett (NASDAQ: BSET) has been in the furniture business for more than a century and now operates over 100 retail locations across the United States, Puerto Rico and Canada.

web development
creative design
responsive design
content management
ecommerce
digital marketing
web hosting
becommerce
cascade cms
google analytics
gafusion
READ MORE
Bassett Furniture
Lees-McRae is a private, four-year residential college situated on 450 acres in the beautiful mountain valley of Banner Elk, North Carolina. Founded in 1900, Lees-McRae offers more than twenty diverse degree programs, strong NCAA Division II athletic programs, and expert faculty guidance to over 1,000 students.
web development
creative design
responsive design
web hosting
cascade cms
higher ed
READ MORE
Website homepage on desktop and mobile

More From Our Portfolio

Blog

  • by Kent Dickinson | October 10, 2017

    More than likely, you’ve installed the required Google Analytics tracking code on your website. You already peruse the monthly totals for visits, session duration and bounce rate. You have an idea what pages are most popular with visitors. However, unless you’ve set up the right conversion goals, you don’t really know which pages lead to [...]

    Digital Marketing
  • by Keana Lynch | October 04, 2017

    Below is part two of “How to Create an Effective Focus Group for Your Higher Ed Redesign”. To read part one, visit here. How to Choose a Focus Group Moderator A moderator is much more than a note taker. You’ll need one of those, too. However, your moderator will be responsible for eliciting the most [...]

    Higher Education
  • by Zedric Myers | September 26, 2017

    You can create accordions for your site using CSS and the input button method. The only caveat is that if you need to make the accordion row titles clickable in IE10 you have to add the labels method. With these few simple steps below, you will have clickable accordion row titles that also works [...]

    Web Development
  • by Keana Lynch | September 19, 2017

    (This is part one of a two part article) At the time it was created, your website may have met every online objective defined by university administrators. However, things change with time. Shifting technologies, user habits and objectives change the ways in which we appeal to our target audience. A website redesign is needed every [...]

    Higher Education
  • by Logan Ray | September 13, 2017

    While just about every e-commerce website I’ve worked with optimizes for Google search, it amazes me how many underestimate the value of effective internal site search. If you’re not dedicating some effort to improving your internal search, you’re losing business. Conversions aren’t the only thing impacted by a properly optimized site search (although it certainly [...]

    SEO
  • by Kent Dickinson | September 06, 2017

    While one may or may not think of a college or university as a business, there is no arguing that those involved in student enrollment mean business. The playing field is more competitive every day. This is evidenced by the fact that more and more schools use PPC (pay per click) advertising as part of [...]

    Higher Education

Need Help? Request a FREE Audit!

Learn More
Back to Top