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Organic (SEO/Social)

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Get more attention.

An effective SEO strategy to grow your reach.

Did you know that—on average—organic search makes up over 50% of website traffic? With over 8.5 billion Google searches per day, and your next customer, lead, or applicant is out there searching for what you offer. 

If you want in on this wealth of traffic, you need more than keywords—you need a strategy. At Beacon, we make sure you're connected with the right people, at the right time, at the right place.

Technical SEO.

SEO success depends on both strategy and execution. Our team pairs deep technical know-how with data-backed tools to ensure your site is structured for long-term visibility and performance. 

  • Implementation of canonical tags, internal linking structures, and keyword maps
  • Ongoing SEO health management using tools like seoClarity
  • Log file analysis, SERP monitoring, and search volume trend tracking Featured snippet and rank-zero optimizations to build authority and visibility

Content Creation & Optimization.

Search engines reward sites that provide the best content in response to a search. We focus your content strategy on high-impact keywords and ongoing improvements that grow your reach.

  • Development and maintenance of keyword maps based on search intent.
  • Landing page optimization to drive rankings and traffic.
  • Content audits to identify and fix thin content, duplicates, or content gaps.
  • Strategic creation of new content to improve discoverability and audience relevance.

Page Performance and User Experience (UX).

SEO is more than keywords and buzzwords. It's about creating the foundation for a good user experience. Your website will maintain visibility, accessibility, quality, and integrity, all supported by data and the latest best practices. We'll make certain that:

  • Your website displays well across devices and is easy to navigate.
  • Your users have clear calls to action and never have to guess what to do next.
  • Your pages are responsive and load quickly.

Be more content with your content.