NC A&T State University

When the NC A&T Web Committee decided it was time to update the school's website, it didn't just want to splash the walls with some new paint and call it a day. The school's stakeholders wanted a modern site, fully capable of meeting the needs of today's digitally savvy students and broadly capturing the university's well-recognized brand. Beacon's comprehensive Brains, Beauty and Brawn approach to a top-down rebuild earned the trust and approval of university decision-makers.

Project Outcomes

• Interactive homepage design that thrusts visitors into the campus experience with oversized impact images and captivating video, and still puts all the right information at your fingertips
• A site that works equally well on mobile and desktop thanks to mobile-first approach to development and navigation design
• Programs page with common sense filtering options and pop-up windows offering quick overviews
• Individual school/college landing pages and sections branded with distinct color schemes observed in bread crumbs, links and additional visual elements
• News section programmed with a detailed filter menu that serves as a central hub for all campus happenings

Services: Strategy Phase, including focus groups (students, alumni and staff) | Web Design | Web Development | Cascade CMS Integration | Content Design | Content Writing | Content Integration