Guilford Technical Community College

Project Goals

New site shows off extensive programs and multiple campuses

When the previous iteration of the school's website could no longer support its marketing needs, Husson University looked to Beacon to help create a more memorable presence on the web in order to drive enrollment. A vigorous strategy phase, informed by meticulous research, fueled a masterful redesign that highlights Husson's competitive advantages, places individual colleges in the spotlight, and aids the university's fundraising efforts.

Project Outcomes

  • A responsive navigation menu concept that feels just as natural on a mobile device as it does on a desktop computer
  • Understated, yet distinct, branding elements for individual schools and colleges
  • A visually stunning homepage design, featuring multiple high-quality videos in an oversized impact area, that transports users to picturesque campus locations
  • A narrated, interactive virtual tour that gives visitors freedom to explore nearly every corner of the campus, including classrooms, campus facilities and residential housing
  • An easy-to-use, back-end content management system that allows content owners to easily maintain and update the website

Services: Strategic Plan | Information Architecture | Web Development | Content Development | Content Integration | Cascade CMS

Contact Us To Find Out More

Have questions? Need help? Contact us and we'll be in touch soon!

* Required

Beacon
164 Thatcher Road
Greensboro, NC 27409
Map and Directions

Sales & Marketing
336.232.5687