Website Design & Development for Higher Ed

Why Beacon?

An entirely different set of skills is required to bring your design to life. With strong content management software as the backbone, experience transitioning designs into a technical platform is imperative in order to sustain the creative elements and functional features. Count on Beacon’s deep technical experience to integrate third-party software (Site Search, Google Analytics, etc), leverage different programming languages (HTML, XSLT, JQuery, CSS, etc.), follow best practices to ensure high performance (ADA compliance, SEO, mobile friendly, cross-device and cross-browser compatibility, etc.) and protect your investment (change management, software maintenance, hosting, etc.).

Our Approach


Brains - Strategy

  • We LISTEN to your Audience

    Focus Groups | Audience Surveys | Online User Recordings | Heatmapping | Audience Engagement | Site Search | Device Utilization | Navigation & Content

  • We BREATHE Best Practices

    User Experience & Technology Analysis | Website Architecture | Website UX & Content | Accessibility Audit

  • We EMBRACE Your Brand

    Creative Design & Marketing Analysis | Brand Identity & Guidelines | Collateral & Messaging

  • We SEE Your Vision

    Findings & Recommendations | Creative Design Strategy | Content Strategy | User Experience Strategy | Technical Strategy | SEO & Analytics Strategy

Beauty - Design

  • We CRAFT a Smart Functional Framework

    Strategy & Functionality

    Information Architecture (site & content map) | General Template Design (framework for design) | Functional Requirements (how features will work) | Content Design (effective message delivery)

  • We COLLABORATE on Creative Designs

    Creative Design

    Design & Review Cycles (collaborative results) | Desktop & Mobile Design (device-tailored | Home Page Graphical Mockups (unique & creative) | Landing Page Graphical Mockups (consistent flavor)

Learn More About Our Creative Design Services

Brawn - Development

  • We CONSTRUCT Compelling Content

    Copy Editing | Copy Writing | Content Buildout | Content Migration & Integration

  • We TEST Like Crazy

    Browser/Device Testing | Accessibility Testing | Functional Testing | User Acceptance Testing | Google Analytics Integrity Validation | SEO Integrity Validation

Learn More About Our Web Development Services

Request your free audit today!

After the completion of your audit, you can expect:

  • A full report that covers all of your hits and misses.
  • The opportunity to review your audit results with one of our strategists.
  • Actionable feedback to help you fix problems and get better results.

164 Thatcher Road, Greensboro, NC 27409
Map and Directions

Sales & Marketing

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164 Thatcher Road, Greensboro, NC 27409
Map and Directions

Sales & Marketing