Why You Need Audience Personas For Your Website Content
May 3, 2022Discover how audience personas can help you find the right balance between creating content that's too broad and content that's too focused.
Josh is a Digital Content Editor at Beacon, with over 10 years of experience in marketing and communications. He’s worked with clients including Verizon, AAA, Walmart, Sysco, Interstate Batteries, and more, creating websites, magazines, social posts, books, radio ads, and video. An adept writer, editor, and storyteller, he collaborates with clients and colleagues to create and elevate content that engages, connects, and drives audiences to action. Josh has a B.A. in English from the University of North Carolina at Greensboro.
Discover how audience personas can help you find the right balance between creating content that's too broad and content that's too focused.
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