Skip to ContentSkip to Main Site NavigationSkip to Right NavSkip to Site Utility Navigation

Web Marketing Services 

Website Optimization

Website Optimization is needed for any type of website. Website optimization includes many different techniques which have to be tactfully executed. A great tool which Beacon Technologies uses is Google Website Optimizer. This tool allows for trial of different layouts, alternate content, buttons, and colors through split A/B testing or multivariate testing without making permanent.

Beacon Technologies is one of the leaders in Search Engine Optimization. We have many different live seo examples. Our teams of internet marketing consultants work with clients to determine goals and collaborate with our team of experts to achieve.

If you need assistance on the design of A/B or multivariate variations, or more help on the technical side to get these designs integrated so you can start testing, Beacon Technologies has the expertise to help you succeed.  Contact us today by submitting the form directly to the right and one of our experts will give you a call right away.

Our Clients
Bassett Furniture
  • Cascade Server CMS
  • Creative, elegant design for VA furniture company
  • Cool "Rooms We Love", "Fabrics We Love" Apps
  • Custom product interface from JD Edwards ERP.
  • Nextopia Site Search
  • Regional Stores managed thru common CMS template
  • Integration to multiple 3rd party systems
  • Google Analytics / Comprehensive Web Marketing Services
  • Custom Dedicated Hosting Services
  • eCommerce by Geography (Admin function to assign orders to stores)
The Princeton Review
  • Extensive PPC Management across multiple User Interfaces
  • Custom Analytics with Advanced Funnel Visualization
  • Conversion Optimization with Site Overlays
  • Dynamic Phone Tracking for improved channel ROI measurements
  • Organic Optimization for Better Rankings and Visibility
Winston-Salem State University
  • Cascade Server CMS Implementation, includes Mobile version
  • Migrated 3500 pages from previous website to brand new design & nav structure
  • Required very collaborative, organized effort with WSSU organization
  • Integrated / Configured Google Maps for Campus
  • Trained 40 users and coordinated 14 Content Owner Groups
  • Included onsite infrastructure assessment of technology, capacity
  • Softly integrated social media channels into new website
  • Designed specifically for multiple audiences (students, parents, alumni, faculty)
  • Implemented Google Mini (for site search)
Web Marketing Services > Website Optimization