Marketing Review & Analysis

At Beacon, we know your brand is at the core of your digital strategy, particularly for design purposes.  So our first step is to review your current website, content, branding, marketing collateral, communications materials and any other relevant information to really understand your current marketing strategy.  We then assess your content in terms of effectiveness across various mediums and devices, while also identifying duplicate, missing and outdated content.  Furthermore, we check out your competitor's strategy to see what they are doing and identify posible areas of opportunity.

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"Again, I'm completely BLOWN AWAY! This is great stuff...."

Robin Staley
The Princeton Review

"Many companies want to race through requirements elicitation, but not the Beacon team. The extra time we spent on analysis paid enormous dividends throughout the remainder of the project."

Mark Dengler
Project Manager/Business Analyst
New Jersey Resources