Web Content Management - General Overview

A content management system (CMS) allows you to quickly and easily manage your website content without worrying about the technical details.  A good CMS supports white papers, company news & press releases, images & pictures, product & service information, FAQs, social media, email archives & newsgroups, presentations and online demos, video & audio.

A CMS should easily scale to the size of your company and include the following primary features.  Cascade CMS is Beacon's CMS of choice.

  • Multiple people can collaborate and/or edit content simultaneously
  • A workflow, or content approval process to move content from creation to publication
  • Security features to restrict authorized users to the specific content
  • Versioning to tracks changes and support reinstatement if needed
  • Scheduling feature for content publishing
  • Templating for consistent presentation of content, page types and brand
  • Indexing, search and retrieval for keyword searches
  • Built-in SEO support such that pages are search engine friendly
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