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Web Marketing Services 

Team of Experts

You get a TEAM of experts with Beacon.  Why risk “putting all your eggs in one basket” with a single person?  There’s simply too much to know and too much to do if you want it done right.  Your Web Marketing Consultant will bring in the right experts for your particular business needs.  It’s a true collaborative partnership and you benefit from their experience by getting much quicker results.
Beacon's Team Approach

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SEO/Organic
Experts
Google Analytics Experts
Website Optimizer Experts
Organic SEO
Link Building
Competitive Analysis
Position Reporting
Traffic Analysis
Content Development
Structural Analysis
Internal Optimization

 Analysis & Setup
Performance Indicators
Custom Tracking
Conversion Analysis
Custom Reporting
Training & Consultation
Marketing Integration
eCommerce Reporting

 Multivariate Testing
Split A/B Testing
Experiment Design
Page Modifications
Landing Page Development
Conversion Analysis
Conversion Optimization
Database/SW
Experts
Social Media
Experts
Competitive Analysis
Campaign Management
Bid Management
Landing Page Testing
Cost Per Conversion
Ad Optimization (A/B)
GA Integration
Reporting

 Database Development
Complex Programming
Custom Javascript
.NET, .ASP, PHP
Automated Data Feeds
Custom Interfaces
GA eCommerce Setup
Shopping Engine Interfaces

 Competitive Analysis
Blog Development
Blog Management
Centralized Distribution
Social Website Develoopment
Copywriting & Posting
Campaign Mgmt / Analysis
Reporting
Our Clients
Bassett Furniture
Bassett Furniture
  • Cascade Server CMS
  • Creative, elegant design for VA furniture company
  • Cool "Rooms We Love", "Fabrics We Love" Apps
  • Custom product interface from JD Edwards ERP.
  • Nextopia Site Search
  • Regional Stores managed thru common CMS template
  • Integration to multiple 3rd party systems
  • Google Analytics / Comprehensive Web Marketing Services
  • Custom Dedicated Hosting Services
  • eCommerce by Geography (Admin function to assign orders to stores)
The Princeton Review
The Princeton Review
  • Extensive PPC Management across multiple User Interfaces
  • Custom Analytics with Advanced Funnel Visualization
  • Conversion Optimization with Site Overlays
  • Dynamic Phone Tracking for improved channel ROI measurements
  • Organic Optimization for Better Rankings and Visibility
Winston-Salem State University
Winston-Salem State University
  • Cascade Server CMS Implementation, includes Mobile version
  • Migrated 3500 pages from previous website to brand new design & nav structure
  • Required very collaborative, organized effort with WSSU organization
  • Integrated / Configured Google Maps for Campus
  • Trained 40 users and coordinated 14 Content Owner Groups
  • Included onsite infrastructure assessment of technology, capacity
  • Softly integrated social media channels into new website
  • Designed specifically for multiple audiences (students, parents, alumni, faculty)
  • Implemented Google Mini (for site search)
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Web Marketing Services > Team of Experts