HM Kern




HM Kern

Services / Types:
  • web development
  • creative design
  • branding
  • google analytics
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Greensboro based H.M. Kern Corporation is a licensed general contractor with over 35 years of experience. They believe that every building is not just brick and mortar, but a collaboration between all involved to create a structure that is enjoyed for many generations.

    • Web Design and Development

      Small Business with Cascade Server CMS

      HM Kern contracted with Beacon to not only design and develop a non-responsive website, but also provide branding.  Facebook and Twitter feeds were incorporated into the site and styled appropriately (which Facebook always tries to make difficult).  Another cool feature is the dynamic contact form that directs inbound leads/comments based on the subject line.  Of course, we provided user training, a custom user manual and technical documentation. 
      Web Design and Development
    • Branding

      Modern Branding in a Competitive Market

      HM Kern was in need of a rebrand to give them a modern identity that better represented their established business. It was important to create something new, visually consistent with their existing brand, yet still identifiable as H.M. Kern.  We retained the same K shape from the existing brand but gave it a three dimensional spin to subtly reference the structural work they perform. Beacon’s graphic design team worked through the logo design process with the client and incorporated all the new branding features into a very clean website using Cascade Server CMS.
      Branding