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CA: CMS Development for Waste Co.

January 2007

A California Waste Management company has contracted with Beacon to assist with the development of content and template design for their web site. Beacon’s experience with Cascade Server’s content management software and recommendation from the software vendor solidified this agreement. “It’s always nice when the product vendor recommends your company to potential clients. It says a lot about the relationship and the level of service Beacon provides,” says Mark Dirks, Beacon’s President.

Demand for Beacon’s CMS solution has risen significantly over the past 18 months as businesses recognize that their website content can be managed internally without HTML and/or web development experience. Companies are also taking advantage of Beacon’s shared CMS licensing rates, which allows businesses to have content management capabilities at a very low rate.

About Beacon Technologies

Beacon Technologies excels in providing internet search engine marketing services, primarily through search engine optimization (organic placement) and paid placement strategies. The company provides varying levels of services to companies of all sizes and verticals nationwide. Beacon also delivers high end web graphic design, web software development, content management solutions and dependable hosting services.

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Bassett Furniture
  • Cascade Server CMS
  • Creative, elegant design for VA furniture company
  • Cool "Rooms We Love", "Fabrics We Love" Apps
  • Custom product interface from JD Edwards ERP.
  • Nextopia Site Search
  • Regional Stores managed thru common CMS template
  • Integration to multiple 3rd party systems
  • Google Analytics / Comprehensive Web Marketing Services
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  • eCommerce by Geography (Admin function to assign orders to stores)
The Princeton Review
  • Extensive PPC Management across multiple User Interfaces
  • Custom Analytics with Advanced Funnel Visualization
  • Conversion Optimization with Site Overlays
  • Dynamic Phone Tracking for improved channel ROI measurements
  • Organic Optimization for Better Rankings and Visibility
Winston-Salem State University
  • Cascade Server CMS Implementation, includes Mobile version
  • Migrated 3500 pages from previous website to brand new design & nav structure
  • Required very collaborative, organized effort with WSSU organization
  • Integrated / Configured Google Maps for Campus
  • Trained 40 users and coordinated 14 Content Owner Groups
  • Included onsite infrastructure assessment of technology, capacity
  • Softly integrated social media channels into new website
  • Designed specifically for multiple audiences (students, parents, alumni, faculty)
  • Implemented Google Mini (for site search)