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Beacon Attending WebmasterWorld's SEM PubCon

November 2005

Beacon will be sending 3 representatives to the WebmasterWorld’s PubCon Conference in Las Vegas again this year (Nov 14-18). WebmasterWorld's PubCon is an educational conference and industry trade show programmed specifically for web professionals and website owners. The centerpiece of the event is Search Engine Marketing with the real value based in the attendees that provide real world insight and information about web site marketing, corporate IT development, ecommerce, and technology business management. Beacon’s SEM Team is active in the WebmasterWorld community, participating in forums and conferences to stay abreast of the most current techniques, collaborate with SEM professionals from around the world, meet with representatives from the major search engines, and most of all, learn from other experts in order to benefit our clients.

If you plan to attend, look us up and we can discuss Beacon’s search engine marketing, optimization, and paid placement services in more detail.

About Beacon Technologies

Beacon Technologies excels in providing internet search engine marketing services, primarily through search engine optimization (organic placement) and paid placement strategies. The company provides varying levels of services to companies of all sizes and verticals nationwide. Beacon also delivers high end web graphic design, web software development, content management solutions and dependable hosting services.

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Our Clients
Bassett Furniture
  • Cascade Server CMS
  • Creative, elegant design for VA furniture company
  • Cool "Rooms We Love", "Fabrics We Love" Apps
  • Custom product interface from JD Edwards ERP.
  • Nextopia Site Search
  • Regional Stores managed thru common CMS template
  • Integration to multiple 3rd party systems
  • Google Analytics / Comprehensive Web Marketing Services
  • Custom Dedicated Hosting Services
  • eCommerce by Geography (Admin function to assign orders to stores)
The Princeton Review
  • Extensive PPC Management across multiple User Interfaces
  • Custom Analytics with Advanced Funnel Visualization
  • Conversion Optimization with Site Overlays
  • Dynamic Phone Tracking for improved channel ROI measurements
  • Organic Optimization for Better Rankings and Visibility
Winston-Salem State University
  • Cascade Server CMS Implementation, includes Mobile version
  • Migrated 3500 pages from previous website to brand new design & nav structure
  • Required very collaborative, organized effort with WSSU organization
  • Integrated / Configured Google Maps for Campus
  • Trained 40 users and coordinated 14 Content Owner Groups
  • Included onsite infrastructure assessment of technology, capacity
  • Softly integrated social media channels into new website
  • Designed specifically for multiple audiences (students, parents, alumni, faculty)
  • Implemented Google Mini (for site search)