Int'l Education Publisher Selects Beacon for Search Engine Mktg
Beacon announces that it has signed an agreement with a leading international publisher of education materials and teaching aids to provide search engine marketing (SEM). Beacon will employ its full multi-channel search engine marketing package that effectively combines natural placement (SEO), paid placement (PPC), and shopping engine placement into a single, integrated custom-built strategy.
An initial comprehensive key phrase analysis will be performed which utilizes Beacon’s proprietary processes and algorithms. The strategic SEM plan will then be rolled out to promote the company’s products and services across all the major online marketing channels. These channels are centrally monitored to effectively support tuning for optimal results within each channel as well as identify the more effective channels such that they are utilized to their fullest.
About Beacon Technologies
Beacon Technologies excels in providing internet search engine marketing services, primarily through search engine optimization (organic placement) and paid placement strategies. The company provides varying levels of services to companies of all sizes and verticals nationwide. Beacon also delivers high end web graphic design, web software development, content management solutions and dependable hosting services.
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