Marketing Channel Review

One of the main reasons Google Analytics is used is to track traffic sources delivering site visits. During a Marketing Channel Review, Beacon goes beyond this basic reporting and assesses if each marketing channel is being tracked correctly and if there are untapped opportunities in your traffic. Custom channel definitions, campaign tagging, and value per visit are all reviewed to provide a clear reporting on the results and opportunity in your traffic tracking.

Free Google Analytics Audit for Ecommerce

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Ecommerce GA Info about Beacon