Google Analytics Strategy: Get An Assessment!
Many businesses have Google Analytics installed, but most don’t use it. And with the growing number of marketing channels and website access points, attributing sales and leads to marketing efforts is a necessity to manage growth cost-effectively. Bad data drives bad decisions. So do it right.
During a Google Analytics audit, one of Beacon’s Google Analytics consults will thoroughly review your Google Analytics installation, assessing all facets to make sure it’s setup correctly and optimally to provide reliable data for data-driven decision-making.