Web Strategy for Ecommerce
Online stores have a set of features that everyone expects. So how do you compete? How do you provide an exceptional user experience that really engages customers so they want to buy from you? Price is important, but trust, customer-service, product quality, fulfillment and several other factors are what seal the deal.
What makes your online store stand out to your customers? Is your brand strong and consistent? Don't guess! Make sure! What drives different audiences and personas to actually engage? How will technology deliver the entire package to first time and repeat customers? Do your homework.