Beacon News

Get SMAART with Beacon at IRCE 2012

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We are excited to attend the upcoming IRCE Conference in Chicago. The 8th annual Internet Retailer Conference and Exhibitions is expected to bring in more than 7,500 e-retailing executives who are going to learn the latest practices and tools for connecting with the 21st Century consumer. There will be over 175 speakers and 100 separate sessions all talking about such topics as boosting conversions and profitability, e-marketing, social media, mobile commerce, web merchandising, improving back-end operations, and much more.

Beacon will be exhibiting in booth #313 at the conference and offering free 20 minute one-on-one consults with Brad Henry, Beacon’s Director of Digital Strategy. If you are experiencing declining or stalling results, are seeing your search engine rankings slip, want more conversions from your website, feel your PPC is getting to expensive to justify or not sure what to do with social media, we’d like to help answer your questions using our proven SMAART approach for digital marketing.

Please register here to reserve your spot today! Once we receive your request, we’ll be in touch with your confirmed time and location for your consultation. We will also include instructions on how you can prepare so you can get the most out of your meeting.

Brad Henry is a 10-year veteran of web marketing and drives Beacon Technologies’ unique SMAART Approach in providing ROI-based digital marketing strategies and consultation to corporations across the country. He directs a large team of marketing specialists to grow businesses via custom developed strategic plans and by leveraging Beacon’s other in-house IT strengths (development, hosting). Brad holds a B.S. in Business Administration (Marketing) from the University of North Carolina – Charlotte. He also speaks at conferences and is one of the most active contributors on the Google Analytics Partner Forum over the last 6 years.

Brad’s primary objective is to help you get more from your website and web marketing initiatives by giving you actionable takeaways. To make best use of this time, he will initially focus on your main areas of concern before providing insights and feedback relative to Analytics, SEO, PPC, Social Media and/or email – as time permits.