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With Beacon’s customer base spanning the U.S into 40+ states, into 30+ universities and now, into the Virgin Islands and the U.K., credit must go to Beacon’s Sales Team. Rick Boccard, Beacon’s Director of Sales, joined the company a couple of years ago after working as a territory sales executive for Bronto Software. He has [...] read more »
Beacon Technologies is excited to announce the launch of NCTA’s responsive site redesign at http://nctechnology.org! The site was already in Cascade, but Beacon’s team helped to redesign the existing site with slight graphic changes and adopt a fluid grid layout. Our development team helped implement a new “rounded” look and highlight key areas of the [...] read more »
If the 2013 version of March Madness has taught us anything, it’s that the best ‘team’ usually wins. It’s not necessarily the best individual players that get the glory, but the five most talented guys that work together that get to cut down the nets. As an Account Manager at Beacon, I’m lucky enough to [...] read more »
Over the past few days, Google has rolled out its latest search algorithm update…Penguin 2.0. Google has said on numerous occasions that search engine optimization can be positive and constructive by making pages more accessible and easier to find. However, many sites have been using ‘webspam’ techniques to have their pages rank higher without providing [...] read more »
Like it or not, Hollywood has a tremendous influence over the way we think. It affects the products we buy and the candidates we elect. Look at how many sites deal with the topic of celebrities. Whether you’re an actor or a blogger, if Hollywood has taught us anything its that there are three key [...] read more »
“I do not want to increase the qualified traffic to my company’s website,” said NO ONE EVER! Depending on the goals you set for your company to either 1) increase traffic for brand awareness, or 2) increase qualified, relevant traffic to increase conversions, Google Analytics should be your Jedi Master, helping you meet your goals [...] read more »